Our mission is to empower people to believe in themselves and take control of their health and happiness.

Founding Principles

Build a company that honors and glorifies God and His Son Jesus Christ.

Develop a company with humble leadership.

Create an environment where people can win at every level.

Every decision, every product and every opportunity are inspired by these three deeply rooted principles. Our story is still being written and so is yours.

A Family Affair

Zurvita was founded in 2008, but in a bold move, the company reinvented itself in 2011. As a family-owned business, Zurvita wanted to give people something that tangibly changed their lives, and the most meaningful way to do it was through good health. It was a courageous and bold decision based on faith. After extensive work with physicians, scientists, and researchers, the founders were able to launch their first product in the wellness category. They called it Zeal Wellness, an all-in-one nutritional drink mix to enjoy the benefits of essential nutrients and superfoods in one simple solution to help modern families achieve their health goals deliciously and affordably. Founders' families loved it, so they had faith other families would love it too. And the rest is history.

Founded on Change

"We wanted to make a significant impact on people from all walks of life and to change lives for the better by offering opportunities, where anyone can succeed." – Jay Shafer, CEO and Co-Founder

Declutter your Family Nutrition Regime

We started Zurvita to bring clean, simplified nutrition, energy and happiness to people more than a decade ago. We knew we wanted to help other families to feel and live their best every day and sought out to find the easiest, most effective way of doing that.

Nutritionally Deficient Soil

Partnering with leading scientists, doctors and nutritionists, the challenge we set out to accomplish was to be able to simplify proper nutrition. And then came Zeal.

Committed to the Highest Quality

All our products are guaranteed to be 100% all-natural and clean with either Informed Choice or Informed Sport certification – assurance that our products are free from contamination and harmful substances.

We Are Zurvita

As a family business our promise from the beginning was to bring other families clean, effective health and wellness products made up of the most powerful and nourishing ingredients and superfoods available today. And they love it! We've built a following of influencers and distributors ready to share the goodness of better health with you.

Zeal for Meals

The impact of Zeal goes beyond its health benefits. World hunger remains a prevalent, worldwide issue, and Zurvita’s family is committed to fighting this. Our goal is to provide one million meals to those families that are hungry. To reach our goal, we will be donating three meals for every Zeal Canister sold.

“Our mission is to feed hope and spread compassion.” – CEO and Founder Jay Shafer